7 types of Public Relations
Public relations is used to assist brands in cultivating a positive relationship with their publics, as maintaining a strong relationship with stakeholders... Read More
6 important reasons why your business needs a Social Media Manager
Have you considered the importance of social media in your business’s overall marketing strategy? If you haven’t yet, now is a good... Read More
10 important questions to ask when hiring an SEO consultant
Your potential clients may be unaware that you exist if your website does not appear on the first page of Google, Bing,... Read More
How to Choose the Best Media Spokesperson for Your Business
An important component of your public relations plan should be to raise your business’s profile and maintain its reputation. For public relations... Read More
How to Choose Your Brand Imagery
All the visuals that characterise your brand’s identity come together to form brand imagery. From billboards to Instagram, websites to print ads,... Read More
How to Successfully Brief Your Graphic Designer for a Winning Design
A brief is usually a short document that defines the strategy for a creative project. It documents the goals of the project... Read More
The Ultimate SEO Guide for Beginners
Despite the abbreviation, SEO is as much about people as it is about search engines. It all comes down to finding out... Read More
How to Create a Strong Brand Identity
A visual identity is made up of the visible images associated with your brand to help people remember who you are as... Read More
The Critical Elements to Budget for in a Marketing Video
Creating a marketing video for your brand is much more than just coming up with a concept. From engaging with a video... Read More
Why you Need to Hire a Public Relations Agency
Public recognition and trust are huge aspects of business success. By virtue of the stories they publish, the publicity in the media... Read More