Social Media Marketing

Facebook is considered by many digital marketing professionals as one of the best marketing channels when building your brand online. The one way communication approaches that have worked before are now driving clients away. With Facebook marketing, the key concepts of your brand are no longer about your price, service, promotion, or placement. The new rules dictate a very different approach and are focused around the people you want to connect with.

Facebook is the largest social media channel available and one of the biggest marketing and advertising platforms. Leveraging this network to build a community around your brand has become indispensable for anyone wanting to grow their business. CF Communications provides optimised Facebook marketing strategies and solutions to promote your brand, increase your network size of targeted users, and ultimately increase your ROI.

CF Communications can provide you with an optimised Facebook marketing strategy to help you build brand awareness and your reputation with your targeted audience on Facebook. With Facebook promotions, we can help you take control of your business in the fastest and easiest manner to improve your rankings on this giant social network.

At CF Communications, we use the most communal and robust techniques that are sure to grasp the attention of your target audience and keep them engaged with your brand. Facebook marketing has proved to be one of the best mediums online to build your brand in this digital age.

Instagram marketing offers a very attractive way to showcase your brand and tell your brand story. Instagram is a high-engagement social media platform that 59% of internet users view. Studies have shown that 60% of people who use Instagram say the platform is where they have discovered new products. Instagram Marketing can put your business above competitors in a way that can generate more brand awareness, followers, engagement, and customers.

Using Instagram marketing services will also elevate the quality on your Instagram page. You can expect to see higher quality content, more relevant followers, and more creativity on your Instagram to boost results. When done correctly, you can spread word-of-mouth and gain new customers through Instagram management.

CF Communications promotes brands by creating a unique management strategy through identifying your business attributes and understanding your marketing targets. Instagram advertising strategies require strict control of your budget and we help you find the right audience segments and creative ideas based on data reports. From photography and videography all the way up to campaign management, we help you with comprehensive Instagram advertising plans, influencer marketing strategies and promote your Instagram to the right people.

Twitter is a powerful social media channel that you can use to communicate with your targeted audience and to build your brand on the social web. Twitter is without a doubt one of the best mediums to get your message seen by your targeted audience in an instant. It’s also a great platform that you can use to build awareness, enhance your profile, and communicate directly with prospective clients for your brand.

There is really so much this real time communication platform can offer your business. You can also use it to monitor what is being talk about your brand, and what your competitors are up to. Market research has never been easier. With monitoring your brand on Twitter, it provides you with a chance to response to anything positive or negative that someone might have said about your services, staff or brand. Summed up in two words – “it’s powerful!”.

But with all the nice things to say about Twitter, it’s vital that you manage your Twitter profile professionally, in order for this medium to be effective. Not only does this mean putting in effort and time, but also knowing what you are going to say, to whom you are going to say it, and when you are going to say it.

Twitter is a great social media channel that you can use to build exposure for your brand, services, and products. It’s also one of the easiest channels that can backfire on you through 280 characters or less. With our optimised Twitter marketing strategies you can be rest assured in using this platform to gain exposure for your brand.

• Facebook Marketing Strategy.
• Optimising Facebook pages and groups.
• Community Management.
• Group Management.
• Facebook lead generation.
• Drive targeted Facebook traffic to your website and blog.
• Improve the number of conversations with your target audience.
• Create optimised Facebook ad campaigns.

• Instagram Marketing Strategy.
• Optimising Instagram Profile.
• Creating photo and video content.
• Story integration.
• Enhance your brand awareness on Instagram.
• Establish you as an authority in your market.
• Drive targeted Instagram traffic to your website and blog.
• Improve the number of conversations with your target audience.

• Twitter Marketing Strategy.
• Optimising Twitter profile.
• Enhance your brand awareness on Twitter.
• Establish you as an authority in your market.
• Update your followers on interested news.
• Drive targeted Twitter traffic to your website and blog.
• Improve the number of conversations with your target audience.

LinkedIn is the biggest online professional social network where you can connect directly with other like-minded professionals. LinkedIn has millions of members and should be an essential element in your social media marketing strategy. Whilst you maybe already have employees that are using LinkedIn on a regular basis, it’s important that your business and brand also has a company profile on LinkedIn that can act as an anchor point of service details, information, and news updates about your brand.

As with all the social media channels available, the key to success on the social web is to connect and engage with targeted users by creating and curating interesting and unique content that will inspire them to share and comment. Without doing this, there will be little conversation going on and no reason to connect and engage with your brand.

LinkedIn provides many ways that you can use to build and create relationship with industry specific customers. We can help you with the improvement of your digital footprint, increase your visibility, more leads, more sales, website traffic, and ultimately a good ROI.

LinkedIn is one of the most effective social networks for selling. While Twitter, Facebook, Instagram, and Snapchat are valuable tools to learn more about your prospect’s interests and personality, warm them up before you reach out, and build your subject matter expertise, LinkedIn is typically the only platform that directly leads to new business.

Social selling on LinkedIn refers to using LinkedIn to find, connect, and build relationships with leads and prospects in hopes of driving sales.

Social selling on LinkedIn is a great way to find relevant leads and sales prospects. It’s also the perfect way to connect with others in your field, whether you’re trying to sell yourself as an employee, build a personal brand storyline, or find clients and customers.

LinkedIn is the perfect platform to base your social selling on because it was built for professional interactions but has plenty of features to share information, educate, demonstrate your authority, and engage in meaningful conversation. It’s longevity also indicates that it’s not going anywhere so that any connections you make today will likely stick around for the long-term.

YouTube videos can be a centre point of your digital communication strategy, so they must get seen if you want them to be effective.

Using videos in your social media campaign is great because these videos can be shared across the social web. Whilst you can gain ample exposure to host your videos on YouTube, and Vimeo, your videos can also be embedded on all the popular social media channels like Google+, Facebook, blogs, and websites.

If your videos are optimised, they can also be indexed by Google and appear on the search engine result pages for related keywords.

CF Communications can help you bring your videos to life and get them seen by the audience you want to attract. How do we achieve this? Our first step is to optimise the content. Your video needs the right title, tags, headings, and descriptions for it to rank well online. Once that is done, we create a video marketing strategy around exposure and networking so that your video gets seen. Once the right audience sees it, it can be shared, and this can turn into a snowball that cannot be stopped.

• LinkedIn Marketing Strategy.
• Optimising LinkedIn business page.
• Connect with relevant groups to form new connections.
• Connect directly with prospects, clients, and related companies.
• Enhance your brand awareness on LinkedIn.
• Establish you as an authority in your market.
• Drive targeted LinkedIn traffic to your website and blog.
• Create optimised LinkedIn ad campaigns.

• Social selling strategy.
• Optimising personal profile.
• Create lead funnel.
• Build reputation.
• Sales messaging.
• Creating awareness.
• Lead Generation.
• Drive targeted traffic back to your website and blog.

• Video Marketing Strategy.
• Creation of video content.
• Optimising content.
• Enhance your brand awareness on YouTube.
• Drive targeted traffic back to your website and blog.
• Increase your search engine rankings.